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Welho has the most satisfied customers of all broadband operators. We have created a thumb character that symbolizes the good feeling of their clients. 2010 they're introducing mobile internet. Good feeling can now be enjoyed anywhere. Agency: 358 Art Director: Ale Lauraéus Copywriter: Valtteri väkevä Agency producer: Roosa Rudkiewitcz Account manager: Minna Kaitala Strategist: Peter Barmer Graphic designer: HP Savolainen Photographer: Lauri Eriksson
Are you looking for affordable festival accommodation with clean sheets, proximity to a bar... and preferably views to the main stage? No worries! Fosters has you covered. We teamed up with Airbnb to create a unique, highly visible pop-motel for anyone to book - with an Aussie bar downstairs, of course. We then sent it on a tour around festivals. Agency: 358 Art director: Ale Lauraéus Copywriters: Antti Tähtinen Graphic designers: Isa Jokela-Gomez, Kukka-Maria Kiuru. Photo: Pekka Mustonen
Agency: 358 Helsinki. Creatives: Ale Lauraéus, Taro Korhonen. Director: Pete Veijalainen Finland is known as the land of thousands of lakes. Talent is an international reality TV show format, which searches for all kinds of new talent. The melody is a traditional folk song familiar to all Finns. The lyrics (to the cliff, to the hill) will start playing in their heads as soon as the melody starts. The TV show will prove Finland truly is the land of thousands of talents.
95% of skin cancer cases could be avoided with proper protection. The Cancer Society of Finland wanted to remind employers of protecting summer workers from direct sunlight. We brought together a top class animations team, an award-winning director, and a Finnish-Canadian wrestling hero for the voiceover – and as the cherry on top we added blazing guitars to the soundtrack! The result: a health awareness video for the mobile generation. Directed by Björn-Axel Sjöblad. Music by Marko Nyberg.