Internet marketing is everywhere these days. Not surprisingly, this includes thousands - if not millions - of hours worth or video advertising. This includes website explainer videos, how-to product demonstrations, startup videos, and virtually any other type of video you can imagine! That said, don’t let all this attention on the internet convince you that video’s original medium has died. Quite the contrary - television marketing remains just as important as ever.
Explanatory videos have gained popularity among companies trying to launch a new product in the market. It is one of the product/service marketing tools that are being used by firms to determine the reaction of consumers regarding the product in its early stage of launch.