Audio Branding

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A definitive guide to choosing the right sound for your brand  With brand development at the forefront, audio branding is helping brands strengthen and consolidate their identities in the modern, media-rich world.

Free booklet: How To Get Started with Audio Branding

A definitive guide to choosing the right sound for your brand With brand development at the forefront, audio branding is helping brands strengthen and consolidate their identities in the modern, media-rich world.

The Future of Audio!  2019 is the year to get analytical with finding your brand sound.

5 Predictions For The Future Of Audio Marketing | Audiodraft

The Future of Audio! 2019 is the year to get analytical with finding your brand sound.

Last month it felt like audio branding was on everyone’s lips. Gary Vaynerchuck’s article was shared by every other marketer and Voices.com had a great article published in AdAge. This time, our monthly selection of articles takes a look at why audio branding deserves all the recognition.

What are we hearing now? Audio Branding

Last month it felt like audio branding was on everyone’s lips. Gary Vaynerchuck’s article was shared by every other marketer and Voices.com had a great article published in AdAge. This time, our monthly selection of articles takes a look at why audio branding deserves all the recognition.

The Future of Audio!  2019 is the year to get analytical with finding your brand sound.

5 Predictions For The Future Of Audio Marketing | Audiodraft

The Future of Audio! 2019 is the year to get analytical with finding your brand sound.

Audio Branding - More than just great sounding music  Audio branding shares the same purpose as visual branding. It aims to improve brand awareness, with sound as its weapon of choice. In fact, audio branding initiatives often go hand-in-hand with visual branding efforts, because visuals and audio should support one another to build a coherent brand strategy.

Audio branding is the key to brand recognition and recall

Audio Branding - More than just great sounding music Audio branding shares the same purpose as visual branding. It aims to improve brand awareness, with sound as its weapon of choice. In fact, audio branding initiatives often go hand-in-hand with visual branding efforts, because visuals and audio should support one another to build a coherent brand strategy.

What do you sound like?  Audiodraft’s new Brand Sound Analyses deliver data, understanding, and tools for creating a distinctive audio identity and empowering your brand communications.

Brand Sound Analysis | Discover the actual position of your brand sound in the marketplace

What do you sound like? Audiodraft’s new Brand Sound Analyses deliver data, understanding, and tools for creating a distinctive audio identity and empowering your brand communications.

It’s again time for our monthly selection of top audio branding and marketing articles of the month. For January’s ‘What are we hearing now’ we picked a few top articles from last year that are more than relevant in 2019 and three fresh prediction posts that will guide you during the coming year.

What are we hearing now? January

It’s again time for our monthly selection of top audio branding and marketing articles of the month. For January’s ‘What are we hearing now’ we picked a few top articles from last year that are more than relevant in 2019 and three fresh prediction posts that will guide you during the coming year.

Our analyses let you audit and evaluate brand sound from a truly factual point of view. We study a wide selection of online media content to articulate the similarities and differences in the use of music and voice between your brand and competitors.  The comprehensive data and unique insight are delivered to you in one user-friendly report, giving you the building blocks for a truly distinctive and consistent audio brand.

Brand Sound Analysis | Discover the actual position of your brand sound in the marketplace

Our Brand Sound Analyses provide you with an objective view on music, voice, and sound.

Audio branding and marketing articles October 2018 | Audiodraft

Your audio branding needs to be aligned with the experience you want to create for your customer.

Why is music the common factor in brand collaborations? Which audio platform’s success did Steve Jobs forecast? How is voice shaping our online consumption? These are just some of the questions we’re looking the answers for in the latest edition of What Are We Hearing Now series. Take a look and join the conversation!

Audio branding & audio marketing articles Aug | Audiodraft

Why is music the common factor in brand collaborations? Which audio platform’s success did Steve Jobs forecast? How is voice shaping our online consumption? These are just some of the questions we’re looking the answers for in the latest edition of What Are We Hearing Now series. Take a look and join the conversation!

Audio logo logo

3+3 = 2018, The Year of Audio Branding | Audiodraft

Audio logo logo

Since we experience brands with multiple senses, it makes sense to include sound into a marketing strategy, right? We are living in a time where the growth of multisensory marketing with audio in the forefront is giving the visual world a run for its money. Any tone, voice, noise and racket that springs up from a brand’s form or function counts. Can you think of a few instances yourself?

5 tips for integrating audio into a marketing strategy | Audiodraft

Since we experience brands with multiple senses, it makes sense to include sound into a marketing strategy, right? We are living in a time where the growth of multisensory marketing with audio in the forefront is giving the visual world a run for its money. Any tone, voice, noise and racket that springs up from a brand’s form or function counts. Can you think of a few instances yourself?

Top Audio Branding and Audio Marketing articles, May 2018  2018 is the year brands start taking their sound seriously. Audio branding cannot be neglected anymore by marketers and the investment in it has been shown to be worth it.   Take a look at the potential that audio has to offer to enhance your brand’s impact today.

Audio Branding & Audio Marketing articles May | Audiodraft

Top Audio Branding and Audio Marketing articles, May 2018 2018 is the year brands start taking their sound seriously. Audio branding cannot be neglected anymore by marketers and the investment in it has been shown to be worth it. Take a look at the potential that audio has to offer to enhance your brand’s impact today.

Hearing is our most primal sense, and yet it is astoundingly undervalued. Sound is rated as a key element of brand communication by 41% of consumers, but only 12% of the world’s marketing communication budgets are spent on it. This makes little sense, because consistent sound increases the impact of visual communication by up to 1207%. Businesses and other organisations would benefit hugely by focusing on coherent audio branding.

Sound Economy Series: Hearing is first | Audiodraft

Hearing is our most primal sense, and yet it is astoundingly undervalued. Sound is rated as a key element of brand communication by 41% of consumers, but only 12% of the world’s marketing communication budgets are spent on it. This makes little sense, because consistent sound increases the impact of visual communication by up to 1207%. Businesses and other organisations would benefit hugely by focusing on coherent audio branding.

Common video production sound and music blunders.

Improve video production quality with these audio tips. | Audiodraft

Common video production sound and music blunders.

What if each year companies were able to attract a significant amount of new shareholders by presenting their annual results in an entertaining, easy to access and modern format?

Annual report in audio only format | Audiodraft

What if each year companies were able to attract a significant amount of new shareholders by presenting their annual results in an entertaining, easy to access and modern format?