Chinese brands fail to shine at London Games
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Face Consumption Market in China - Marketing China
The Situation of Face-Consumption Market in China? . In China, many people are willing to spend one-month salary to buy something, not for practical value, not for taste, not for quality but only for one thing: face. Face consumption It has been discovered that some Chinese people have found a new creative way to save […]
7 Characters of Face Consumption in China - Marketing China
Seven character you should know about Chinese “face consumption” . These purchases, which are not for practical needs, but merely to show off and gratify the owners’vanity, are called “face consumptions”, China Daily explains. According to the data from WLA (World Luxury Association), the average expense of Chinese people on luxuries in Europe has reached […]
Sporting Goods Market in China - Marketing China
Sports goods have now become the sixth expense for a Chinese family. A report from the General Administration of Sport of China shows that though most Chinese want to do sports regularly, only one-third Chinese often take physical exercise. It is probably caused by the time and site. Now the government has already worked on...
China Luxury Market Guide - Marketing China
Today, luxury would be nothing without the tremendous sales generated by Asia, and especially China. According to Bain & Company, the Chinese should account for 50% of the worldwide luxury purchase in 2025. In our fast-moving and the hyper-digitalized world, 2025 is tomorrow. China is evolving fast; more and more people improved their living conditions....
China Wedding Candy Market- A market Candy Maker Cannot Neglect - Marketing China
As one of the most important ceremonies for Chinese, wedding has also created a big market for wine, tourism and so on. Here, I would like to talk about the market for candy makers. According to the Ministry of Civil Affairs, there are over 13.02 million couples married in 2011. If each couple spends only...