How cool is this ~ a palm tree made out of simple, ordinary cutlery! If you don't have this much cutlery, you could always use green plastic forks for the palm fronds and brown plastic knives for the trunk of the tree.
logotypes are starting to become a thing but not such a thing that it's revolutionizing the industry. Orange and green, though quite complemtary, wouldn't be my first choices. The embroidery for the boarder is a touch classic which adds appeal.