New york fashion week aesthetic

Get inspired by the latest aesthetic trends at New York Fashion Week. Discover top ideas to create a stylish and on-trend aesthetic for your fashion-forward looks.
Mother Design — New York Fashion Week Typography, Design, York, Videos, Paris, Ideas, New Fashion, Branding, Graphic

It’s not everyday that you’re asked to give one of the world’s most fashionable brands a makeover but that’s exactly what happened when WME-IMG approached us to create a new identity for New York Fashion Week. The brief was to create an enduring identity for the Fashion Week shows that could stand the test of time, giving the ever-changing event a solid yet flexible foundation. We wanted to create an identity that was rooted in a classic fashion vocabulary yet still captured the progressive…

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Butler Looney
Mother Design — New York Fashion Week Design, Identity Design, Brand Identity, Museums, York, Brand Collaboration, Branding, Fashion Branding, Ny Fashion Week

It’s not everyday that you’re asked to give one of the world’s most fashionable brands a makeover but that’s exactly what happened when WME-IMG approached us to create a new identity for New York Fashion Week. The brief was to create an enduring identity for the Fashion Week shows that could stand the test of time, giving the ever-changing event a solid yet flexible foundation. We wanted to create an identity that was rooted in a classic fashion vocabulary yet still captured the progressive…

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Juliette GUEDON