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The WhatsApp Effect | TechCrunch Technology Aesthetic, Business Questions, Old Technology, Technology World, Money Talks, Dental Practice, Booking Flights, Airline Tickets, Desk Phone

It’s no secret that many entrepreneurs and investors are seduced by the specter of network effects. Walk around any young company fine-tuning their product to fit their market or any early-stage investment committee meeting, and inevitably, network effects will be discussed. “How do we tweak the product to ignite a network effect?” “They’ve built a great product, but can it find a network effect to grow?” On the web, the right answers to these questions have created enduring global companies…

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