Jesse Pitkänen

Jesse Pitkänen

Helsinki, Finland / I am Strategist from Helsinki. Currently working at Oy SEK Ab (www.sek.fi)
Jesse Pitkänen
Muita ideoita: Jesse
The Science of Persuasion

The Science of Persuasion

Appealing to the logical mind is an important aspect of communication… but don’t forget about the emotional side too. Learn the key emotions to tap into, why it’s effective across many platforms and types of audiences, and tips to craft your own emotional copy with the most powerful words and phrases.

Appealing to the logical mind is an important aspect of communication… but don’t forget about the emotional side too. Learn the key emotions to tap into, why it’s effective across many platforms and types of audiences, and tips to craft your own emotional copy with the most powerful words and phrases.

#Maslow's hierarchy

#Maslow's hierarchy

Interessante Infografik über den Zusammenhang von Psychologie und Social Media Marketing: http://tobesocial.de/blog/infografik-psychologie-social-media-marketing-facebook-engagement-twitter-social-media-nutzer

Interessante Infografik über den Zusammenhang von Psychologie und Social Media Marketing: http://tobesocial.de/blog/infografik-psychologie-social-media-marketing-facebook-engagement-twitter-social-media-nutzer

12 Crazy Secrets About the Human Brain to Make You a Better Marketer — All Things Marketing and Entrepreneurship — Medium

12 Crazy Secrets About the Human Brain to Make You a Better Marketer — All Things Marketing and Entrepreneurship — Medium

How to understand human behaviour and cognitive biases and improve your business pitch, sales and negotiation. Using Behavioral Sciences to understand human behavior in business.

How to understand human behaviour and cognitive biases and improve your business pitch, sales and negotiation. Using Behavioral Sciences to understand human behavior in business.

20 David Ogilvy Quotes Every Marketer Should Know / #INFOGRAPHIC

20 David Ogilvy Quotes Every Marketer Should Know / #INFOGRAPHIC

The #Creative #Process #infographic: Like the use of the golden ratio...

The #Creative #Process #infographic: Like the use of the golden ratio...

5 Content Marketing Mistakes That Turn Your Audience Off [Infographic] - @redwebdesign

5 Content Marketing Mistakes That Turn Your Audience Off [Infographic] - @redwebdesign

How-to-Build-a-Cutting-Edge-Social-Media-Marketing-Strategy.

How-to-Build-a-Cutting-Edge-Social-Media-Marketing-Strategy.