Katja Bister

Katja Bister

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331 followers
Helsinki, Finland
Katja Bister
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the customer experience pyramid - functions

Organisations that create great customer experiences know they are about more than customer service .

the customer experience pyramid

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Ben Page introduces the Ipsos Global Trends survey, the largest study of its kind, providing a unique snapshot of the world today.

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Learn the modern and detailed way of understanding the Marketing Mix in a practical business sense.

Basics of Stakeholder Mapping  This Toolkit includes:  A cheat sheet on the basic aspects of a stakeholder map.  Templates for stakeholder maps that you can print out and use in a pen an paper workshop.  An example of a stakeholder map.

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Basics of Journey Mapping  This Toolkit includes:  A video on what a journey map is, what value it provides and how to create one.   A cheat sheet on the basic aspects of a journey map.  A template of a journey map that you can print out and use in a pen an paper workshop.  An example of a journey map.

Ever wonder how to create a journey map? What are the basic aspects to include? _______________ More than Metrics…

Basics of Personas       This Toolkit includes:  A video on what a persona is, what value it provides and how to create one.   A cheat sheet on the basic aspects of a persona.  A template of a persona that you can print out and use in a pen an paper workshop.  An example of a persona.

What is a persona? _______________ More than Metrics builds software tools that help research and…