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Andrew Holmberg was born in Kenya in 1918 and his mother and father were Swedish. Karen Blixen acted as midwife and also became his godmother. Andrew completed his apprenticeship as a PH in 1939 and hunted extensively in East Africa. He left Ker & Downey in 1955 and together with Harry Selby formed the Selby & Holmberg Company. However, it was disbanded after a few years in operation. After that he started his own safari company, based in Botswana.