Check out Ferroconcrete‘s clean, minimal and whimsical branding for früute, who makes all sorts of colorful and interestingly constructed tarts. The brand provides a perfect backdrop to showcase these mini works of art.
photo, the idea of all white a shadowed or colored simple image of a plant, drink etc behind the text would be amazing vs borders. i can down load some from shutter fly. this is one of my fave things in graphic design.