Drake reminisces about his past with a former girlfriend. He expresses the point that no one cared and he was there for her during her hard time periods. Now it seems as if since he moved on... He shows no remorse for her and proves she would do better if she know better. They always say the hottest love has the coldest end.
I don't know him, I don't know what he's done. I'm thinking that all his quotes are simply smart and innovative marketing.