Shikun & Binui Solaria Israeli energy company launched this print ad to promote green energy. The print ad just seems like a simple black and white drawing. However, when you hold it up to sunlight, vibrant colors appear.
"Red Tomato" Case Study. This is brilliant! Red Tomato is a neighborhood pizzeria wanting to drive loyalty with existing customers and increase delivery orders. Going up against multinational pizza chains, they were losing to big budget ad campaigns and ‘value deals’. We had to find an idea that would resonate with customers beyond deals and toppings. So we found a local insight.