This is an Oil Non Oil. It is a fluid gel with no hold. Its benefits include giving texture, moisturizing, producing a wet effect and an anti-frizz effect, creating a natural look. The formula is paraben-free and with no added colourings. HOW TO USE: Apply a small amount of product to dry hair and then arrange it as you wish. Depending on hair density, length and desired effect, apply between 6g and 10g of product.