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Snowflakes, Me Me Me Millennials + Phone Zombies—the British Army Wants You
In its latest recruitment campaign for the British Army, creative agency Karmarama has drawn upon both historic and very (overly?) contemporary references in a series of posters, TV, and radio ads titled, “Your Army Needs You.” Based on Alfred Leete’s 1914 recruitment poster, “Lord Kitchener Wants Y
