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Behind the Scenes

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Behind the scenes at Samuji SS15 look book shoot

Behind the scenes at Samuji SS15 look book shoot

Behind the scenes at Samuji SS14 Classic Feeling Book shoot in Porvoo

Behind the scenes at Samuji SS14 Classic Feeling Book shoot in Porvoo

Postcard from Montauk

Postcard from Montauk

Festive season at Samuji Shop

Festive season at Samuji Shop

T-Bar Flats and blooming magnolias in Samuji Shop

T-Bar Flats and blooming magnolias in Samuji Shop

Sending out invitations for Samuji press event in New York

Sending out invitations for Samuji press event in New York

Spring studies with Samuji SS14 feeling book images by Cel Jarvis

Spring studies with Samuji SS14 feeling book images by Cel Jarvis

Sneak peek to Samuji SS16 premiering in Stockholm Fashion Week

Sneak peek to Samuji SS16 premiering in Stockholm Fashion Week

Samuji Koti Feeling Book in the making

Samuji Koti Feeling Book in the making

Backstage at Samuji presentation

Backstage at Samuji presentation

A sneak peek of Samuji Spring Summer 2015 Feeling Book

A sneak peek of Samuji Spring Summer 2015 Feeling Book

Samuji Man Spring Summer 2015 at Pitti Uomo

Samuji Man Spring Summer 2015 at Pitti Uomo

Samuji Shop on Erottaja, Helsinki

Samuji Shop on Erottaja, Helsinki

Spring in Samuji shop window

Spring in Samuji shop window

Samu-Jussi working on new collections

Samu-Jussi working on new collections

Behind the Scenes at Samuji Koti shoot

Behind the Scenes at Samuji Koti shoot