Lefebvre, J. (2007). The Art of Better Merchandising. Food Management. Vol. 42 Issue 11, p30-42 This article focuses on strategies for surviving U.S Merchandising industries. It has tips on the numerous presentation tools used in displays, such as lighting, fixtures, and decorations. Link: http://www.mstorefixtures.com/page-photos/MASF-mainimage-4a.jpg
